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Fight Stagnant Feelings Through Professional Growth
By Morgan Sanderson Add Value To Yourself, Add Value To Your Agency Have you ever achieved a goal, celebrated, then had an immediate feeling of “what now?” I’ll give you an example: I tried for months to become a part of the Pinckney Marketing squad. I sent in my...
Are Millennials to Blame for Our Unhealthy Attachment to Digital Media?
How Millennials Have Shaped the Digital Landscape I’ll admit it. Like most millennials, I do have an unhealthy relationship with the digital world. I sleep with my phone, I care about how many “likes” my last post received, I have an Instagram account for my dog, I...
Pinckney Marketing: Importance of Workplace Culture
The Importance of Workplace Culture By Campbell Stanley Great office culture is a fundamental part of enjoying every workday. When company culture is in sync, your coworkers start to feel more like your family and your job starts to feel less like work. Why Does...
Sales Enablement First
When It Comes To Marketing, Choose Sales Enablement First. If you’ve ever spent time talking to a marketer, you’ll probably find yourself dreaming of all the could, should, and possibly a lengthy wishlist. Switch gears. Think about the time you’ve spent talking to...
New AdWords UI: Hit or Miss?
AdWord's New Interface The new AdWords interface comes with all the bells and whistles of more powerful and advanced reporting tools. Also, new features, such as promotion extensions, new demographic targeting options, and advanced bid adjustments have enhanced the...
January Resolutions: Building Your Inbound Strategy
Building Your Business Starts With Inbound Marketing 2018 has come and regardless of how you feel your business finished last year, it is time to look forward and build your strategy. January resolutions are a trend individuals use to focus on the areas of their...
When to Walk Away From a Blog Topic
When to Walk Away From a Blog Topic Ever been stuck on a blog that you felt was going nowhere? We’ve literally all been there at least once. Two words: writer’s block. Trust me, I understand where you are coming from. Putting pen to paper and transferring the...
How to Better Communicate with a Designer
Communicating with a Designer 101 Have you ever had trouble communicating to the design team working on your project? Have you had a tough time understanding the reasons certain things might not work for your designer/design team? The process behind the art...
Stop Losing Impression Share With These Tips
Stop losing impression share due to rank and budget with these tips So, your overall Search Impression Share (IS) has decreased X%, year over year; why, and now what? Well, as a starting point, it would only make sense to start off by taking an initial look into...
Help Answering the Hard Question
By Mike Pinckney Help with Answering the Hard Question about Leads “I have listened to every call and went through all of our leads. What we are doing is not working. What am I doing wrong?" The first thing you feel is that everything that you have worked so hard...