Creating A Social Media Calendar Step By Step Remember those New Year's Resolutions you made all the way back in January? You bought a workout plan, ordered some books to read, and even signed up to learn Italian! How are those going right about now, hm? If you said...

Say Hello to Instagram Reels, TikTok’s Newest Rival The hype is real, folks. Or should we say, Reel. Instagram Reels are here and, if you’re anything like us, you’ll want to get in while it still has that “new content smell.” Facebook, who owns Instagram, just...

 Kiss Your Lousy Social Media Campaign Goodbye Are you tired of not getting what you deserve? Do you wonder what it might be like to find something new? Do you feel like you are being held back from reaching your true potential?  If you answered “yes” to any of those...

Get Past Creative Blocks and Find Your Inner Creativity If you’re like us, working on the creative side of marketing can be tough on those days when your creative juices just aren’t flowing. Working closely with clients, writing engaging blogs, and finding new ways to...

A Trip Through Time: The Evolution of Marketing What do logos on product packaging, your email subscriber list, and a Super Bowl commercial have in common? We bet you can guess where we’re going with this...  All forms of marketing are essential for businesses to be...

Understanding the Best Days to Post on Social Media Has your business ever created a piece of content that was so perfect you thought about framing it in your office? Okay maybe not frame it, but you catch the drift.  But when you shared it on social media, perhaps it...

How Marketing on TikTok Can Help Your Business In late 2018, ByteDance Ltd., an internet technology company based in China, acquired the rights to an app called musical.ly. The app consisted of users recording clips of themselves lip-syncing to music. The company...

How To Implement Social Media Into Your B2B Marketing Campaign As a B2B (business to business) marketer, you may be hesitant when it comes to social media. After all, can you really create B2B social content that is as engaging as a B2C (business to consumer)...

Content marketing is challenging. There’s no sugarcoating that. Long hours of concepting, writing, and pushing things live can feel like a massive waste if no results are generated. If you feel like your social media posts just aren’t resonating with your audience, or...

A Step-By-Step Plan For Managing Your Social Media Accounts When Out Of Office (OOO) https://youtu.be/_b6NrniLldY We’re the inbound marketing team here at Pinckney Marketing. Together we manage upwards of 30 social platforms for our clients. It is certainly a lot...